Online, that advice can come from a number of places: a tweet, a shared video,
or a blog post, etc. With "Google Social Search" we can help your company to
show your content when it is useful, making search more personally relevant.
People are likely share more recommendations, more often, if they knew their advice would be used to help their friends and contacts right when they’re searching for relevant topics on Google. That is why Google introduced the "+1 button" (back in March of 2011), an easy way for Google users to recommend your content right from the search results pages (and, soon, from your site). This is concept is similar to a popular feature found on social networking sites like Youtube and facebook.
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